In a genius bit of cross-promotion, Loop Cruisers and Get In The Loop are touting urbane cycling and saving money with a new-age smartphone app.

“When I was doing an intership at Get In The Loop, founder Matt Crowell asked me and my friend, Calen Trentini, what we thought of opening a cruiser bike rental business called Loop Cruisers,” said co-owner Tyler Parfeniuk, an Okanagan College business student.

“We thought it was a great idea because cruiser-specific rentals hadn’t been done in Kelowna and cruisers are just such a hot culture right now.”

The bikes, with their retro look and feel, are comfortable with big seats, upright handlebars and are easy to ride with just one gear and back-pedal brakes.

In other words, they are the perfect vehicle for spinning around downtown and along the lake at a leisurely pace.

Parfeniuk and Trentini, a management graduate from UBC Okanagan are part-owners and operators and Crowell is the silent partner.

Of course, with the Loop tie-in Loop Cruisers uses the Get In The Loop app to market the business and offer deals like two-for-one rentals or $5 for an hour rental.

Get In The Loop also offers a myriad of other deals directly to users’ smartphones for dining, recreation and travel.

Loop Cruisers has enjoyed a busy summer renting to both locals and tourists.

It remains open under the tent on the plaza in front of Prospera Place until Sept. 15.

Parfeniuk and Trentini credit Loop Cruisers with invaluable experience marketing and running a business.

Parfeniuk returns to college in the fall and Trentini will move to Vancouver to look for a full-time marketing job.

There’s also a Loop Cruisers operation in downtown Vernon behind the Visitor Info Centre and at the Friday night Avenue Market.

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Wednesday is the day to eat a Pirate Pak meal at White Spot and help send disabled and sick kids to Zajac Ranch in Mission, B.C.

All 12 of the White Spot and Triple O’s restaurants in the Okanagan are taking part, donating $2 from every Pirate Pak sold.

Pirate Pak meals, which are served in a cardboard pirate boat with gold-foil wrapped chocolate coin and ice cream, are generally aimed at kids.

But on Wednesday there will also be Pak offerings for adults to maximize fundraising.

Paks for kids can include hamburger, macaroni and cheese, fries, salad, drink and dessert.

There are four special one-day-only adult Paks – hamburger, cheeseburger, chicken burger and veggie burger.

White Spot, which started in 1928 in Vancouver, now has 128 restaurants in B.C., Alberta and Asia.

In the six years there’s been Pirate Pak Days, $347,000 has been raised and 200 kids sent to camp.

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High-velocity drops and zig-zag river segments are just some of the thrills on the new Timber Falls log-flume ride at Calaway Park in Calgary.

And there’s a Kelowna connection because the WhiteWater Industries factory here made some of the waterslide parts for the attraction.

In fact, the WhiteWater operation in the Okanagan, in conjunction with its head office in Richmond, make waterslides and attractions for theme parks all over the world.

Another feature of Timber Falls is spectators can shoot water cannons at log-flume riders from a viewing platform.

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Calgary-based Jump On Flyaways is coming to Kelowna again, this time for a three-day Labour Day getaway.

Jump On is an airplane sharing service that hires jets not in use on certain days to offer low-cost flights and packages.

For the Sept.4-7 junket, Jump On is using a 158-seat plane from Kelowna-based Flair Air, which usually charters flights to the Northern Alberta oil patch and sun destinations in Mexico and the Caribbean.

The cost for the Calgary-Kelowna return is $239, or $189 if you are one of the 60 to book early.

Travellers also have the option to add on hotel, and activities like golf, cycling, watersports and wine touring.

Jump On flies between Calgary, Kelowna, Edmonton, Vancouver, Fort McMurray, Las Vegas, Toronto, Phoenix, Palm Springs and San Francisco.

Check out GoJumpOn.com.

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Will you be one of the thousands in downtown Kelowna today from 10 a.m. to 4 p.m. for the Block Party?

It’s the Downtown Kelowna Association’s biggest event of the year with Bernard Avenue between Richter and Abbott streets closed to vehicle traffic for a giant sidewalk sale, fashion show and food and entertainment fest.

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Steve MacNaull is a business reporter and columnist with The Okanagan Saturday.

Reach him at steve.macnaull@ok.bc.ca.